Invisible Hearing Aids’ Misguided Message.

The ads call them “invisible hearing aids,” describing them as “discreet,” “well-hidden” and “virtually undetectable.” Perhaps that sounds appealing, but it also sends an unintended and damaging message: Hearing aids are shameful and something to be hidden. You might as well wear a bag over your head. The ads also reinforce the notion that wearing hearing aids trumpets the fact that you’re old. Which is silly, as audiologist Mark Ross wrote in a recent column for hearingresearch.org, because “rejecting a …
Click here to read more.

Please leave a reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s